Is Business Success Dependent on Hours Worked?
I am a firm believer that staff should earn their keep and if time is managed well and there is co-operation in the team than 8 hours a day is ample?
It never ceases to amaze me how long into the night some people work! I’ve had emails sent at 11 and 12 o’clock at night and I know I’ve got better things to do a that time of night…….like checking out the inside of my eyelids! I am trying to keep trotting ahead of the “nipping teeth” of the recession but still wonder if the media led anxiety which has resulted in lower budgets and more demanding clients can be solved by working 20 hours a day?
Does this mean that I am less committed to my job than they are? I don’t think so!
It is these “troopers” that become demanding of others, probably because they are, in the words of the great ad, “over-tired”, and as described in Digiday last week, for what purpose. Numerous studies have proven that continually working long hours diminishes creativity and it would appear from this article that the long hours are in fact, a choice, a part of a culture, rather than a necessity.
So as I said, I am a firm believer in staff earning their keep, and if that means that at 5 o’clock my team go home to their wives, kids, dogs or whatever else makes them smile and then return at 8.30 in the morning happy, rested and ready to do it all again, then I’m glad to see the back of them.
Check out the full article http://www.digiday.com/agencies/the-culture-of-long-agency-hours/